Gem City Ice Cream Sign

Here is a Guernsey Ideal Farms Sign from the Guernsey Ideal Farms located in Lafayette, NJ.  This Guernsey Ideal Farms Sign is from the 1940s era and is in excellent condition considering how old it is, although there is a chip in the graphics on the bottom right corner (see pictures). The sign is approximately 14″ wide and was made by the Bastian Brothers Company located in Rochester, NY.  This style of Bastian Bros Co. sign is known as a “Prismatic Sign”.  Signs like this one would have been displayed inside of a general stores and malt (ice cream) shops. This NOS (New-Old Stock) sign was originally found as part of a salesman kit from Bastian Brothers Company.