Here is a Genesee 12 Horse Ale Sign from the Genesee Brewing Company located in Rochester, NY. This Genesee 12 Horse Ale Sign is from the 1930’s era and is in very good condition for it’s age.
This sign was made by the American Can Company located in Chicago, IL. It is approximately 15″ wide and is made of tin wrapped around a cardboard backer; these style signs are known as Tin Over Cardboard signs also known as TOC signs.