Schaefer Beer Sign Lot

This is a Reading Premium Beer "Taste Test" poster from the Reading Brewing Company located in Reading, PA.  The poster is about 11"W  X 14.5"H and displays images of cans from Miller, Budweiser, Schlitz, and Reading.   The poster was meant to advertise that Reading Premium Beer was not only cheaper but it tasted a lot better then bigger brand name beers.  Posters like these were probably distributed prior to the Reading brewery's closing due to competition with larger breweries in 1976.  All of these posters are new-old-stock and in excellent condition. [addtoany]  

Here is a Daeufers Beer Glass Sign from the Daeufer-Lieberman Brewing Company located in Allentown, PA.  This Daeufers Beer Sign is from the early 1930’s era and is in very good condition considering how old it is. This Daeufer Sign is approximately 14.5″ by 8.5″ by 4″ and is made of reverse-painted glass mounted in a back-lit metal body. Unfortunately there isn’t any makers markings or decals on the back of the sign. The graphics on this sign display the script Daeufer’s lettering that was used on a variety of their advertising as well as the text on the bottom that reads “Allentown’s Favorite Since 1848”.