Schaefer Beer Sign Lot

This is a Reading Premium Beer "Taste Test" poster from the Reading Brewing Company located in Reading, PA.  The poster is about 11"W  X 14.5"H and displays images of cans from Miller, Budweiser, Schlitz, and Reading.   The poster was meant to advertise that Reading Premium Beer was not only cheaper but it tasted a lot better then bigger brand name beers.  Posters like these were probably distributed prior to the Reading brewery's closing due to competition with larger breweries in 1976.  All of these posters are new-old-stock and in excellent condition. [addtoany]  

Here is a Carlings Red Top Ale Sign from the Carling Brewing Company located in Tacoma, WA.  This Carlings Red Cap Ale Sign is from the 1940’s era and is in excellent condition considering how old it is. The sign is approximately 6″ wide and was made by the Bastian Brothers Company located in Rochester, NY.  This style of Bastian Bros Co. sign is made of embossed brass with a cardboard backer. This NOS (New-Old Stock) sign was originally found as part of a salesman kit from Bastian Brothers Company.